The increasing number of smartphone users in the global market has led to a tremendous increase in the number of apps that consumers use on their phones. The Apple App store boasts close to 2 million of these apps while Google play has over 2.2 million Apps. This number is expected to increase in the future.
The info graphics that GO-Globe released also indicate that the overall usage of mobile apps is on the rise. Smartphone users understand the critical role that apps play in assisting clients to get access to essential information. According to these statistics, 52% of the time individuals spend on digital media is on mobile apps. This aspect clearly indicates that enterprises are generating a lot of revenue from the usage of mobile app.
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